• Marketing Communications Coordinator

    Posted Date 2 weeks ago(09/05/2018 20:28)
    Job ID
    2018-2012
    City
    US-TX-Carrollton
    Country
    United States
    Seniority Level
    Associate
    Job Function
    Marketing
    Type
    Permanent Full-Time
    Estimated Travel Required
    0 - 10%
  • Company Overview

    Come and work with us the “TT Way” which means we do the right thing, bring out the best in each other, achieve more together, champion expertise and get the job done…well! With approximately 4100 colleagues we operate from 21 locations around the world. Building the expertise of our people is critical to the future success of our organisation.

     

    TT Electronics is a global provider of engineered electronics. We collaborate with customers in the transportation, industrial, medical, and aerospace and defence markets, providing them with engineering expertise and support through a global network of specialists and world class facilities. As a responsible employer we encourage all our people to “give something back” by supporting the local communities in which we operate.

     

    Our OPTEK Technology unit in Carrollton is an innovative leader in the optoelectronics and lighting industries. Equipped to meet the needs of our worldwide customers, OPTEK products can be found in office equipment, industrial applications, encoders, military and high-reliability applications, medical diagnostic equipment, automotive and lighting applications. With over 40 years of mounting, bonding, and packaging experience, our engineering teams have the skills and expertise to deliver optoelectronic solutions for the most demanding environments.

    Role Overview and Responsibilities

    Introduction

    Initiate, execute and support the role and activities of the Marketing Communications Department in the areas of: content writing, digital marketing, project management, and marketing administrative support.

     

    Key Responsibilities

    • Assist in the creation of advertisement campaigns and new marketing programs
    • Assist in analyzing marketing data (campaign results, conversion rates, lead analysis, etc.) to help shape future marketing strategies
    • Prepare collateral and other marketing aids, including internal training documents, powerpoint presentations, and sell sheets
    • Develop and schedule weekly Product Alerts on online engineering advertisement site 
    • Create and distribute all external email communications and internal e-newsletters, including but not limited to pre- and post-show communications, divisional newsletter, and lead nurture emails
    • Work with the Sales and Product Line teams to develop and execute campaigns and programs
    • Maintain company website with product updates and changes, upcoming events, and thought leadership blog posts and articles
    • Development and updating of product data sheets, application notes, brochures, and other product-related resources
    • Order and assemble product sample kits
    • Conduct market research on competition
    • Assist in lead generation and qualification process using Salesforce 
    • Organize printing and shipping of brochures and marketing materials while tracking and collating inventory of such materials
    • Create and schedule social media calendar for LinkedIn

    Qualifications, Skills and Attributes

    Core Requirements

    • Bachelor Degree level minimum in a commercially related field
    • A general understanding of the different marketing and advertising outlets
    • Excellent interpersonal and presentation skills
    • Excellent written and spoken English
    • Strong multi-tasking and time-management skills
    • Well-organized and highly detail oriented
    • A team player who can work well in a fast-paced, collaborative environment
    • Must be able to work effectively unsupervised

     

    Desireable Skills and Experience

    • Experience using SalesForce, Adobe Creative Cloud, and/or MailChimp is a plus
    • Experience working with different cultures
    • Experience as a communications contributor, including press release and social media writing

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